OlyBet inks a deal to sponsor Zalgiris Kaunas for the fourth consecutive EuroLeague season


OlyBet, the leading online gaming and sports betting operator in the Baltic region, signed a contract with Zalgiris Kaunas to sponsor the Europe’s top basketball club for the fourth consecutive year after they reached the EuroLeague Final Four last season.

According to Veiko Krünberg, Managing Director of OlyBet, the company entered Lithuanian market in 2015 and knowing the importance of basketball in the country OlyBet was eager to grab the general sponsor position of Lithuania’s top club Zalgiris from the very beginning. “We are proud to have contributed to the club’s success during the last three years and after the they reached the EuroLeague Final Four last season we were even more excited to continue our support for the fourth year in a row,” Krünberg said.

Basketball is one of the most popular sports in the Baltic countries – Lithuania, Latvia and Estonia and the announcement comes just a month after OlyBet became the title sponsor of the new Estonian-Latvian Basketball League. OlyBet Estonian Latvian Basketball League started its first season in September including a total of 15 top basketball clubs from both countries. OlyBet is currently also sponsoring Latvian and Estonian national basketball teams.

OlyBet is the market leading online gaming operator in Estonia, Latvia and Lithuania and is the first online gaming operator licensed in all the Baltic countries. OlyBet is the online brand of Olympic Entertainment Group, one of the largest casino businesses in Europe with more than 3,000 employees and over 100 casinos in Estonia, Italy, Latvia, Lithuania, Malta and Slovakia.