Lottery sales in the UK reached record levels in 2015, according to a recent report by the country's official governing body, Camelot.
Despite sales in certain areas falling, Camelot revealed that overall activity increased by 4% to the year ending March 2015 and this increase has resulted in revenue of £7.6 billion for the lottery group.
Analysing the recent results, Camelot has attributed the increase in revenue to a number of structural and cultural shifts. Back in 2015, the lottery organisation altered its prize structure and this appears to have encouraged more customers to play.