The traditional casino floor is being challenged by the next generation of customers. Robert Ambrose
I think it’s generally agreed that the new casino floor culture should not alienate those that enjoy the traditional experience. There is a need to cross market and blend generational differences into a seamless connectivity of traditional and non-traditional experiences.
Property floor layouts are being tested in a range of experimental configurations to keep the traditional seasoned casino customers; -while at the same time, introducing the next generation of customers to a new experience.
Today’s customers are extremely savvy and have become increasingly more discerning about where they spend their time and cash making it essential for a successful hospitality/gaming operation to deploy equally sophisticated and differentiated offerings.
